The Age and Sydney Morning Herald both have this link on their home pages in the Health and Fitness section:

Scary chemicals

According to the article, by “celebrity personal trainer” Luke Istomen,  chemicals are really bad:

In 2010, the US government released a study called the Presidents report, in it, they state that 75-80% of cancers are due to environmental toxins. Read that again. Wow.

The report actually states:

Environmental factors including tobacco smoke, nutrition, physical activity, and exposure to environmental carcinogens are estimated to be responsible for 75-80% of cancer diagnosis and death in the US. About 6%of cancer deaths per year — 34,000 deaths annually — are directly linked to occupational and environmental exposures to known, specific carcinogens.

Wow. That’s some error. What are the chances it was intentional?

Luke Istomin is the creator and founder of F45 Training, and now, his new project, His passion and purpose is to inform and help as many people throughout the globe about the benefits of a healthy lifestyle and sensible nutrition principles to achieve higher performance in all areas of your life.

Considering Istomen stands to profit from those wanting to live healthy, pretty good. Regardless, Fairfax Media is shamelessly blurring the lines between news and advertising.



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